Building a New Brand Identity Online and Increasing Engagement with the Customers

Braces & Smiles is India’s first chain of super specialty orthodontic clinics that offers state-of-the-art treatment for smile designing using braces. Currently, this orthodontic network has four branches across Mumbai at Juhu, Kandivali, Nerul & Malad.

Client's Need

Showcase Braces & Smiles as India’s first chain of Premium Orthodontic Clinics

Provide greater device accessibility through Responsive Web Design

An information portal for the Patients & their families.

Improve overall content strategy and user experience and to make the site more engaging


The Solution


Website Design
Designed a Website with contemporary visuals and soothing colours which positions Braces & Smiles as a Premium Orthodontic Clinic

Information architecture
Logically gathering the website content into a usable and searchable site structure

Speed optimization
This refers to how quickly or slowly a webpage loads in a browser. It seems pretty simple, but it has a huge impact on user experience

Mobile Accessibility
Provide efficient user experience and content strategy that translates to horizontal and vertical and all screen dimensions

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