A Design Driven Export House with passion for exquisitely crafted Garments and Accessories, Fashion EXIM, in 2015, planned to make their business Digital. Unlike most of the Export this one was lead by a passionate young team. They were aware that their design & creativity had to be reflected in every brand element.
And, since there was no Online Presence the 1st step was to build a website that resonates with the Brand thinking & encouraging action from the International market.
The objective was to create a stark differentiation
from the other International Export Houses
Increase brand equity and online reach by focusing on
rich content additions and user engagement
Fashion EXIM, had a strong brand and a multitude of great things to highlight. We wanted to make the site as fun and invigorating as chatting with Team Fashion EXIM.
Created an Ecommerce enabled website with an open source platform and customized it with: