Our Whitepapers are Packed with Data, Insights, & Analysis of Sector Based Digital / New Media Trends from our ‘Research and Knowledge’ Bank. The focus is to keep the Brand custodians aware of the latest & the coolest trends in their industry, thus help them with their various Digital Marketing initiatives.
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Professionals
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Digital Marketing
Enthusiasts & Consultants
Healthcare
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The Mobil-i-fication of the Doctor-Patient Relationship
As Mobile phones & handheld devices become ubiquitous, Customer Relationship Management (CRM) or in this case, ‘Patient’ Relationship Management (PRM) is leveraging new mediums of connectivity & communication, between healthcare practitioners & the patients in unique ways.

The industry calls this 'mHealth' & in our Whitepaper we showcase the following:

  • How 'mHealth' is impacting the doctor patient relationship?
  • The key ingredients for success of a 'm-Health' app

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