Prettislim Clinic Digital Marketing Case Study | Digital Republik
Prettislim Clinic is a Slimming &
Body Shaping Clinic that was established
in 2005. They have coined U-Lipo, a
non-surgical slimming treatment.
THE OBJECTIVES
Enhance Brand Recognition and Credibility in the Minds of Consumers.
Maximize Brand Engagement through various Social Media Activities.
Maximize Brand Awareness in and around specifically Mumbai.
Generate and Increase Leads by leveraging its Online Marketing Activities.
Digital Republik’s Strategy & Contribution
Defined the Consumer’s Online Search Behavior through a set of relevant keywords and rolled out a strategic Google AdWords Campaign
20 + Campaigns
500 + Ad groups
Rolled out Retargeting campaigns on other platforms like Yahoo InMail and Website Retargeting Campaigns on Adroll that helped in capturing the missed opportunities
Focused on 200+ searched keywords in the slimming industry and targeted them through SEO Off-Page strategy
40+ Blog Articles were created in the span of One Year
Ran Content Marketing Campaigns on Taboola & other such platforms
Social Media helped in Generating Leads and increasing the overall
Brand Awareness
10+ Campaigns
30+ Adsets
50+ Active Ads
Social Media Listening helped in maintaining the Online Reputation of the brand and increase the Brand Credibility
A customized Lead Management System was developed to process the Lead Funnel and increase ROI
Results
2500+ Leads generated every month
60% were categorized as ‘Qualified and Interested Leads’
2 Million+ Facebook Reach every month
80+ Relevant keywords searched, started to rank on the First Page of Google.