clearpack

Founded in 1991 at Singapore, Clearpack group provides
Best-in-Class Packaging machines for Primary, Secondary and
End of line packaging needs at an optimal cost . It has a presence
across South East Asia, India, China, Middle East and Europe.




  Brand Challenges
  • MINIMAL Online Presence
    The online presence of the brand was almost negligible. As a result, opportunities to generate leads online were being missed upon. Potential B2B Customers, globally, were unable to find the Company online.
  • HIGH Cost Per Lead
    Annual 'Offline' Events were generating a negligible amount of potential Customer Leads, as a result the 'Cost Per Lead' were rather high.
  • NO International Brand Presence
    The brand had a target to acquire business leads from various international markets, but this was either too expensive (through traditional means) OR too complicated to manage.

What we did
  • Created an online presence by making a search friendly and responsive website
  • SEO Off-Page activities were implemented on international Google domains (India, Global, Indonesia, Philippines, Thailand)
  • Initiated the Google adwords campaign globally










IMPACT
In a span of 1 year:
  • The strategy online presence led to an increased Return Of Investment (ROI) and reduced cost of customer acquisition
  • Over 600 leads were achieved from SEO and Google adwords
  • The SEO activities increased website traffic by 100% from India, Thailand, Saudi Arabia, Singapore, UAE & China which led to a drastic increase in website enquiries.
  • Cost per lead fell from 54 SGD to 40 SGD
Retail Lead Generation

Some Other Interesting Case Studies
  • Achieved
    25%
    more orders through
    E-mail marketing



  • Achieved
    100,000
    website traffic
    in one year




    SEO For Retail Business
  • Achieved
    35%
    more website traffic
    through its blog




    Retail Digital Marketing Case Study
  • Achieved
    35%
    drop in its
    SEM spends




    Digital Marketing In Retail Industry
  • Achieved
    14%
    E-mail
    open rate




    Email Marketing Strategy For Retailers








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