Super CFO is a preferred Virtual, Shared, Freelance, Interim, Special Purpose and Full Time CFO Solutions Service Provider. They focus is on Start-ups and SMEs who are seeking professional CFO services.
NO Brand Awareness Thought Leadership and Brand Awareness (to the category) are the cornerstones for a company that is trying to build a business in the Financial Advisory space. Lack of Brand Awareness, meant lack of business.
What we did
In order to establish the brands positioning, a blog that focuses on CFO Solutions and CFO support services was created
This blog consisted of varied content across accounting & finance domain which was optimized for search (Google)
A list of relevant keywords were targeted to increase the traffic on their corporate website & blog
The blog content was distributed & promoted on various relevant portals across India & other Global Search engines
In a span of 1 year:
The traffic on the Blog & Website increased by 35%
In addition to this, the number of people & time spent on each page of website & the blog increased significantly
Therefore, there was a drastic drop in the bounce rate of the website
Some Other Interesting Case Studies
drop in its SEM spends
more orders through E-mail marketing
website traffic in one year
E-mail open rate
SEM leads in one year
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