Digital Marketing For
Schools, Colleges,
Universities & Other
Education Providers
Objectives



Generating Leads &
Enquiries




Building A Parent/Student Relationship Program




Building A Community Of
Past & Present Students




Expansion Through
Franchising

Digital Marketing

Strategy + Technology + Marketing

Education Sector



Marketing in this sector is about building a brand and a relationship with existing students while consistently
acquiring new ones, in a cost-efficient way.




education-lead-generation



Few Impact Stories

Our Experience in the Education Sector is vast, here are a few case studies that you may find interesting
CMS is an Information Technology training division of CMS IT Services. They offer globally accepted certifications from Microsoft, Cisco etc. and are one of the largest testing partners for Red Hat in India.
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Drama School Mumbai was founded in 2013 to forge a new generation of theatre-makers; actor-creator-entrepreneurs professionally trained to perform and create...
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Founded in 1981, SP Jain Institute of Management & research (SPJIMR) ranks amongst the top 10 management institutes in India. With their well-defined mission “Influence Practice...
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The term ‘VIVERO’ is derived from Spanish which means “where life is nurtured”. Vivero International with 14 centers across India is committed to shaping responsible, global citizens and passionate lifelong learners...
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The term Shri Balaji International School - A standalone school in Malad, Mumbai aims at excellence in education, using the latest educational technology, computers, audio-visual aids combined with vigorous...
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Rais Institute of Management Studies (RIMS) was founded in 2003. Founded as a core management institute, RIMS has now become a complete K12 school catering to students of all age groups.
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Cost per lead of the campaigns was brought down to 126 from INR 500, and achieved 21,000+ leads within a year under the same budget
Conducted student engagement activities across various social media platforms for brand awareness
20,000 Leads Acquired in 1 year and cost per Lead reduced from INR 500 to INR 183
Built a Student Friendly Website with Appealing Content & Design
Generated 1000+ Leads with CPL INR 500 for India & other countries (Kenya & Nigeria) within a Year
Acquired 3000 Student Leads with an Average Cost Per Lead of INR 136
Received 700+ Franchisee Leads with Customized Landing Pages for
India & Abroad (Middle East, South Africa, Vietnam)
ZICA - in 1-year generated 9K+ Student Leads with an Average Cost Per Lead of INR 68 & up to 500 Franchisee Leads
ZIMA - in 1-year generated 14K+ Student Leads with an Average Cost Per Lead of INR 24



"DR is our extended Marketing Arm which helps
in Lead generation as well Student Management
Programs."



Abid Matoo, National Sales Head, CMS

"Smart & Curious lot ... who always wanted to innovate solutions. A Special mention to their Student lead Management portal which they created. It made life easier in terms of Student allocation, response and follow-ups."

Sunil, Director, ACI



Also Read

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  • Pestout

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  • Polygel

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  • Soccer Connections

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Want to see the needle move on your sales?